Business Skills for Conservators and Heritage Consultants

 

   In this course, we will explore:

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• Pragmatic ways of creating a business strategy that is practical and easy to employ in the day-to-day running of your business. You will learn how to create a simple business plan that is creative, adaptable and dynamic.

 

• How financial forecasting can be used to make good business decisions. You will learn how to estimate your business costs, budget, do cash flow forecasts and create cash flow statements.

 

• The concepts of costing and pricing for freelance work. You will learn how to calculate your hourly rate and how to price your work using the principles of value-based pricing.

 

•  Strategic marketing and thought leadership marketing. You will learn how to position yourself and use different tactics to increase demand for your services. 

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  Who is this course for?

 

• Freelance conservators and heritage consultants who are already running their businesses and would like to further develop their business skills

• For all those who are thinking of starting their conservation or consultancy freelance business

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No previous experience in business management is required. Basic knowledge of Microsoft Excel is desirable but not essential.